The 40-Plus generation eat far more healthily than any other generation before. Actual studies show that the 40 and 50-Plus generations are much more willing to invest in a healthy diet than younger generations. The trend towards biological products is much stronger in this age group. A health orientated and consciously planned diet is most commonly found by those in their mid forties with families. The 50-Plus generation has also fully accepted biological nutrition along side other popular wellness offers....more in this podcast or visit our website www.activagers.com